Every business hires. The ads, the sorting and the chasing all eat your week. Undermotive writes your job ad in seconds, screens every applicant, and runs on your brand. Built for any business, any size.
No lock-in · your brand · a real person behind every system
We build AI systems that take the repetitive work off your plate, for businesses small to large. Hiring is where we go deepest, and we now run customer support, websites and lead generation alongside it. Every one is live and working for a real client right now.
Write the ad, post it everywhere, and screen every applicant automatically. AdCraft + FirstCut, on your brand.
See the Hiring Stack →An AI agent that reads your support inbox and answers customers for you, refunds and cancellations included.
Meet Deskmate →A fast, modern site on your brand that turns visitors into enquiries. Built, hosted and looked after for you.
See websites →A branded lead machine that turns your traffic and database into booked calls. Bespoke, by enquiry.
Explore FrontDoor →Every new role is the same grind: write the ad, post it everywhere, then wade through a flood of applicants. The Hiring Stack does both ends for you. Start with AdCraft (most do) and add FirstCut when the applicants pile up.
Paste the role and get a polished, compliant job ad, plus a ready-to-post pack for Seek and your socials, on your brand. About 30 seconds.
Reads, screens and ranks every applicant as they come in, and hands you a shortlist with the reasons behind every score.
Built for any business hiring. Paste the role (office manager, sales rep, tradie, retail hand, barista) and get a polished, compliant job advert plus ready-to-post versions for Seek and your socials. On your brand, in about 30 seconds.
The point: kill the ad-writing chore. Hire faster, without second-guessing the wording, the compliance, or reformatting it for every channel.
Job, schedule, pay, location, a couple of lines on the vibe. That's it.
A branded advert (Word/PDF) + Seek + social posts, correctly formatted.
Reviewed, on your brand, compliant. Live in minutes.
When the applicants pour in, FirstCut reads every one, screens them against your must-haves, and hands you a ranked shortlist, with the reasons behind every score. On your brand, in minutes.
The point: stop wading through every CV. Spend your time only on the few worth a conversation.
They apply as normal. FirstCut reads every application automatically.
Against your must-haves (availability, licences, experience), plus a right-to-work check. Best-fit first, with reasons.
A ranked shortlist, so you only spend time on the best few, each with the reasons why.
This is what really comes out: a finished, compliant advert written from a few lines about the role, and a ranked shortlist built from real applications. Every candidate arrives with the reasons behind the score.
Lead month-end close and mentor the next generation at Coastline Advisory, a Gold Coast firm that genuinely prioritises work-life balance. Hybrid role, two days from home.
Leads month-end close for a 3-partner firm, BAS & IAS across 40+ clients, mentors two juniors.
Payroll exposure lighter than the brief, no referees listed yet.
Full month-end ownership, strong payroll + compliance, already works a hybrid week.
Smaller client book, mentoring has been informal only.
Confident on BAS/IAS, keen to move into a senior seat and mentor, based on the Gold Coast.
Hasn't led a full close solo yet, salary ask at the top of the band.
Deep month-end + payroll from a mid-size company, strong on Xero and MYOB.
Limited client-facing practice exposure, 6-week notice period.
AdCraft writes the ads, FirstCut screens the applicants. Take one on its own, or bundle both and save. Free sample first, no commitment. Annual plans get two months free.
A single job ad, done for you. Ideal for the odd one-off hire.
Steady hiring — up to 10 ads a month, whenever you need them.
Hiring constantly? Unlimited ads with priority turnaround.
Drowning in applicants? FirstCut reads and ranks every one for you.
Both tools wired end-to-end and run on your brand. Pick the level that matches how often you hire.
One role, handled end to end. No subscription.
Hiring most months? Both tools wired together and run for you, and you save $59/mo vs buying both.
Several venues or high volume, with no limits.
Setup is free, we brand the tools to you at onboarding, no setup fee. Free sample first, no commitment.
Every business gets the same emails all day: where's my order, can I get a refund, how do I change my plan. Deskmate reads each one, works out what the customer actually wants, and writes the reply on your brand and in your voice. It can action the routine jobs too (refunds, cancellations, order lookups), with a human approving anything that matters. Your inbox stops being a full-time job.
The point: answer every customer in minutes, around the clock, without hiring another support person.
Sorts real customers from noise and works out what each person actually needs.
A clear, on-brand answer in your tone, ready to send, in seconds not hours.
Refunds, cancellations, order lookups: actually done in your systems, not just promised.
Anything sensitive waits for a one-tap human OK. Nothing risky goes out on its own.
Deskmate handles the cancel-and-refund flood (roughly 80% of the inbox), drafts every reply on their brand and actions refunds through their store, with the team approving. Proof it drops onto any busy inbox.
Your agent, built and trained on your business, your tone and your systems. Set up and handed over.
We keep it running, watched and improving. Small tweaks included, bigger changes quoted.
Priced against the support hire it replaces, not a cheap tool. Human-in-the-loop by default, so you are always in control.
Most small-business sites are slow, generic and years out of date. We design and build a fast, modern site on your brand, one that turns visitors into enquiries instead of just sitting there. Built, hosted and looked after, so you never touch code or chase a web guy again.
Clean, modern and yours. Not a tired template everyone else is using.
Loads instantly, works on every phone, and points visitors to enquire or buy.
We host it, keep it live and make changes when you need them. No web guy required.
Priced to the project, from a simple one-pager to a full site. Ties straight into your AdCraft, Deskmate and lead systems so the whole thing runs as one.
Our done-for-you flagship. A branded system that turns your website traffic and your database into booked calls, built and run for you, tuned to your industry. Live now with a Gold Coast real estate agency and a mortgage broker. This one is bespoke and by enquiry only.
Every figure here comes from a live client system we run right now. No stock photos, no made-up stats.
"I haven't had to do a refund myself in over four weeks. The agent handles it all for me."
"The funnel they built is performing exceptionally off our ad spend."
"The work just gets executed, and fast."
Tell us one role you're hiring for (any business, any size) and we'll turn the full ad pack around today, no commitment, so you can see exactly what you'd get before you pay a cent.
Send us a role →